K is the debut album by Kula Shaker, released on 16 September 1996. When it was released, it became the fastest selling debut album in Britain since Elastica's debut the previous year.[11] The album reached the #1 position in the UK charts, however in America it stalled at #200 in the Billboard charts.The Grateful Dead's psychedelic rock style is an influence on Kula Shaker's first and second albums. The hidden track after"Hollow Man" is a recording of A. C. Bhaktivedanta Swami Prabhupada, the founder of the International Society for Krishna Consciousness, speaking about his own guru.The album received mixed reviews; Stephen Thomas Erlewine of AllMusic noted the band's"powerful rush", but said they"have trouble coming up with hooks"