Everything That Happens Will Happen Today is the second album made in collaboration between David Byrne and Brian Eno, released on August 18, 2008, by Todo Mundo.This album is the first joint effort between the two since 1981's My Life in the Bush of Ghosts and Eno's work producing and co-writing with Talking Heads. Byrne and Eno worked on creating the blend of electronic and Gospel music throughout 2007 and early 2008 over e-mail and have used word-of-mouth and Internet sales to market the music. The single"Strange Overtones" was released for free to promote the album and Byrne has toured, performing songs from both this release and from the duo's previous collaborations, through late 2008 and mid-2009.The album was released with a unique marketing strategy that involved Byrne creating the vanity label Todo Mundo and hiring Internet startup company Topspin Media to promote the album online. Several formats were created to allow users to have options on how to listen to the music—from free streaming audio to a deluxe package housed in a tin. It received several awards for both the musical content as well as the packaging and technical production.